Graphic Design: Visual Communication

Graphic Design: Visual Communication - CCL

MCCCD Program and Award Information
Major: 
5983
Effective term: 
2018 Summer
Final term: 
9999
Award: 
CCL
Total credits required: 
38-39
CIP Code: 
50.0409
Description

The Certificate of Completion (CCL) in Graphic Design: Visual Communication is designed for students who plan to enter the field of Design. Program is designed to provide students with training in fine art foundations, design principles, and in computer-generated design including layout, illustrations, typeface, color principles, photographic manipulation, and prepress ready graphic design.

Award notes

Students must earn a grade of C or better for all courses required within the program.

Admission criteria

None

Program prerequisites
Course #Course TitleCredits
Credits:0-1
ART100Introduction to Computer Graphic Art (1) OR
Permission of Department0-1
Required courses
Course #Course TitleCredits
Credits:30
ADA/ART169Two-Dimensional Computer Design3
ADA/ART175Electronic Publishing Design I3
ADA/ART177Computer-Photographic Imaging3
ADA/ART248Design Self Promotion3
ARH110History of Graphic Design3
ART103Typography in the Digital Age3
ART104Cross-Media Marketing for Designers3
ART114Digital Color3
ART181Graphic Design I3
ART291Digital Prepress3
Restricted Electives
Course #Course TitleCredits
Credits:8
ADA/ART183Computer Aided Graphic Arts I3
ADA/ART289Computer Illustration3
ART142Introduction to Digital Photography3
ART/COM/STO150Digital Storytelling3
ART182Graphic Design II3
ART/MMT190Art of Website Design3
ART215Advanced Electronic Publishing3
ART296++Any Cooperative Education course1-4
CIS133DAInternet/Web Development Level I3
Competencies
  • Demonstrate and apply knowledge of computer techniques and art presentation methods. (ADA/ART169)
  • Create electronic two-dimensional design images using traditional methods of visual problem solving. (ADA/ART169)
  • Use the computer to produce output-ready graphic designs using appropriate page layout program. (ADA/ART175)
  • Use the computer to produce and manipulate photographic imagery for print and graphic design production. (ADA/ART177)
  • Present an historical overview of graphic design and typography including identification of key works in a variety of media, and descriptions of various tools, techniques, and materials used in creating visual communication pieces. (ARH110)
  • Describe key developments in the history of typography. (ART103)
  • Use computer generated typography with an understanding of type anatomy and use it effectively in visual communication. (ART103)
  • Identify the fundamentals of marketing as they apply to the graphic designer. (ART104)
  • Evaluate various digital marketing tools and methods for our complex marketing segments. (ART104)
  • Describe the use of digital color and color profiles. (ART114)
  • Use the computer to conceptualize, visualize and produce art. (ART169, ART175, ART177, ART181)
  • Use tools of the trade and principles of design to produce layouts, for a variety of graphic design projects. (ART181)
  • Evaluate goals and objectives and develop a self-promotion package. (ADA/ART248)
  • Apply communication objectives in interviewing and practice solid business ethics and etiquette. (ADA/ART248)
  • Develop and use presentation skills for the creation of various portfolio formats. (ADA/ART248)
  • Use digital prepress concepts and techniques to design, create, and evaluate electronic files for successful output to various devices. (ART291)